Vision
To serve an increasing number of customers as a market leader by offering the best purchasing option and cost-benefit ratio through world-class technology, innovation and experience, while being the best organization for our employees.
More than three decades evolving with Mexican industry.
We have grown alongside the needs of Mexico’s automotive and industrial sectors, combining technology, knowledge and service to create real value in every operation.
Mission
To meet the industry’s product and service needs while fostering our philosophy and values, building valuable long-term relationships with customers, employees, suppliers, society, the environment and shareholders, and contributing to Mexico’s development.
Policy
ETAPEL S.A. DE C.V. sells paint, consumables, tools and major equipment, and provides maintenance and installation services.
We are committed to environmental, safety and quality standards, legal compliance, risk prevention, employee well-being, sustainable technologies and continuous improvement.
We protect the environment through preventive and corrective measures that reduce pollutant emissions, supported by training and follow-up for all employees.
What we offer
Our direct personnel and distributors form a highly professional, qualified and up-to-date team committed to excellent service.
We serve the automotive, bodywork, aeronautical paint, marine, transport, woodworking, construction and general industrial sectors.
BodyworkPaintPowder coatingMechanicsParkingWoodworkingDetailingConstruction & Industry
Our history
Three decades of growth and constant innovation.
Since our beginnings, Etapel has maintained a firm commitment to its customers and the industry.
Our beginnings
We began by providing quality technical solutions and equipment to Mexico’s automotive industry.
Growth
We expanded our portfolio and strengthened partnerships with leading brands.
Expansion
We opened new branches and brought specialized technical support to more regions.
New product lines
We integrated advanced technology and developed solutions for new industrial sectors.
CEDETEC today
We created CEDETEC to promote knowledge and continue evolving with Mexican industry.
Our values
How we think, how we act.
Quality
We do things right, from the first contact through final service.
Innovation
We seek new ideas and technologies to deliver better solutions.
Service
We listen, understand and support our customers.
Knowledge
We share experience and provide training.
Commitment
We take ownership of every challenge.